Stronger Collectively: Cisco and Splunk’s Strategic Push for Digital Resilience

Each group, no matter dimension or sector, requires digital resilience to stop, detect and reply to occasions that might disrupt the supply of digital experiences and materially hurt enterprise outcomes. It’s not sufficient to have digital capability; resilience is about being ready to adapt, get better and thrive. That is the place Cisco and Splunk coming collectively shines. Information drives digital resilience, and with Splunk’s information platform becoming a member of Cisco’s portfolio, this alliance will drive highly effective options for organizations all over the world.

The numbers inform the story: the chance is valued at practically $100 billion, with a projected compound annual progress price (CAGR) of 8-9%. Cisco, Splunk, and our ecosystem of companions will lead the digital resilience revolution.

On the coronary heart of digital resilience are three core capabilities:

1. Safety: Fashionable safety operations facilities (SOC) should evolve. With the mixed capabilities of Cisco and Splunk, SOCs can entry massive quantities of information to proactively detect threats, examine points, and reply rapidly. This data-centric strategy powers the SOC of the longer term.
2. Guarantee: Making certain digital operations carry out optimally and as anticipated is crucial. By leveraging ThousandEyes expertise, Cisco allows seamless end-to-end connectivity throughout the cloud, Web, and enterprise networks to make sure the supply of purposes and providers.
3. Observability: Observability is extra than simply monitoring; it is about understanding the entire state of a system. By leveraging Splunk’s superior information analytics, Cisco and Splunk will allow groups to rapidly diagnose issues, detect patterns, and reply in actual time.

2024 Accomplice Summit Bulletins

Final week at Accomplice Summit 2024, we launched the brand new Cisco 360 Accomplice Program—an ecosystem, shared success. The brand new program, which is able to launch on February 1, 2026, was created with enter from companions, prospects and trade analysts. The Cisco 360 Accomplice Program displays world influence, agility and ease, and represents our dedication to delivering worth throughout the shopper lifecycle and profitable as a single ecosystem. As we work towards launch, we plan to combine Splunk Partnerverse, supplying you with loads of time to arrange for the transition. We’re not going to hurry this journey, however there is not any means we’ll sit nonetheless.

You have got a novel alternative to capitalize on the Cisco and Splunk portfolios to create differentiated options and develop your apply. with the brand new specializations between applicationsAdditionally introduced on the Accomplice Summit, choose badges earned by means of the Splunk Partnerverse Program will likely be acknowledged throughout the Cisco Accomplice Program as resolution specializations. This protects your investments, strengthens your differentiation, and reveals the worth of mixed Cisco and Splunk options. These will likely be obtainable from November 20, 2024.

Enabling and acceleration

To help companion success, Cisco is increasing enablement initiatives throughout its and Splunk’s options. These efforts embrace:

• Coaching and certifications: Cisco and Splunk have developed bootcamps, trainings, certifications, and coaching content material to equip companions with the information and expertise they want throughout the portfolio. By bettering these pathways, companions achieve a aggressive benefit in safety and observability.
• Gross sales Acceleration Workplace: The Gross sales Acceleration Workplace provides companions help for joint buyer engagements, fostering collaboration between Cisco, Splunk, and companion gross sales groups. This alignment ensures that companions are effectively positioned to showcase their worth and ship seamless experiences to their prospects.

Develop market attain with cross-sell marketing campaign

The Cisco and Splunk cross-selling marketing campaign is one other key facet of our partnership technique. This marketing campaign features a checklist of permitted accounts eligible for transactions by means of Cisco’s International Value Record (GPL) within the first half of Cisco’s FY25. Companions who meet particular joint necessities will be capable to take part on this initiative, accessing new reimbursement on cross-selling alternatives.

Companions within the cross-sell marketing campaign are inspired to contact their Cisco or Splunk account managers for help. By collaborating intently with these groups, companions can create a tailor-made strategy to buyer engagement, optimizing their methods to align with cross-selling targets.

Moreover, Cisco GPL transactions with channel companions will quickly be accessible by means of AWS Market. This inclusion provides companions one other avenue to drive cross-sell alternatives, increasing attain and leveraging Cisco’s established buyer base.

Steps to success for companions

Companions can begin delivering complete digital resilience outcomes to purchasers as we speak.

1. Construct a apply technique: Companions ought to establish prospects and goal segments for observability and safety use circumstances. By specializing in particular buyer wants, companions can develop options that leverage the joint capabilities of Cisco and Splunk.
2. Specialize: Earn Splunk badges to realize cross-program specialization and attend the Cisco 101 and can guarantee companions are ready for the launch of the Cisco 360 Accomplice Program.
3. Be a part of each applications: Companions ought to enroll in each the Cisco 360 Accomplice Program and the Splunk Partnerverse Program, the place there are various sources obtainable to start out increasing your capabilities.

A resilient future with Cisco and Splunk

Cisco and Splunk coming collectively is not nearly expertise; It is about empowering organizations to be resilient, adaptable and ready for regardless of the future brings. For companions, this can be a decisive second to redefine choices and differentiate themselves available in the market. The potential for progress, innovation and resilience is limitless.

We would love to listen to what you suppose. Ask a query, remark beneath, and keep linked with #CiscoPartners on social media.

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